An ongoing collection of Jonathan’s thinking on financial wisdom, leadership and the human judgement behind better choices.
Twice-weekly perspectives on money, business and the decisions that matter.
Looking for a particular idea? Search the full article collection by keyword.
Enter two or more letters to see matching articles.
A pay rise is supposed to feel like progress. But for many people, the feeling doesn’t last. The higher salary arrives. A few months pass. Then the new income somehow…
There is a strange experience that becomes more common as your income increases. You earn more than you used to. But you don’t necessarily feel much better off. The salary…
A bad business decision usually gets measured by the number that appears first. The failed investment. The lost revenue. The unexpected cost. The project that went over budget. The money…
Some of the most expensive business decisions are not made by careless people. They are made by capable leaders. People who are experienced.People who are intelligent.People who have built successful…
A business rarely gets into trouble because of one bad assumption alone. The bigger problem is what happens after the assumption is accepted. A founder assumes customers will buy at…
Every business decision rests on assumptions. You assume customers will want the product. You assume a new hire will perform well. You assume costs will remain manageable. You assume a…
You can report growing revenue, win new customers, and still run out of money. The numbers are unambiguous. Poor decision making is a factor in 97% of failed businesses. Inadequate…
When the Usual Answers Stop Working, Question the Assumptions Behind Them Have you ever continued doing something simply because it was how everyone else did it? Perhaps you followed a…
I’m based in Wellington, New Zealand but available for travel worldwide.
E. contact@jonathanmaharaj.comJOIN OUR LIST
Unlock the secrets to financial freedom with expert insights delivered straight to your inbox
Join Financial Freedom for twice-weekly perspectives on money, business and the decisions that matter.
© 2026 Jonathan Maharaj